New technologies for the Promotion of Roman Archaeological and Artistic Heritage

 

 

NEW TECH FOR THE PROMOTION OF ROMAN ARTISTIC AND CULTURAL HERITAGE

 

Prof.ssa Martina Gatti

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Academic year 2024/2025

Some of the lessons will be delivered in the centre of Rome, at the Associazione Culturale Sinopie's office in Piazza Margana, 39

To stay up to date on the location of each class, please refer to the Timetable.

 

 

 

4 NOVEMBRE 4 H (14-18) 

Lesson 1 - Overview on the virtual world with special access to the Chamber of Commerce for the introduction of the new digital project.

Ticket cost for the show in 5 euro

Location: Piazza Margana, 39 - Spazio Sinopie

 

11 NOVEMBRE 4H (14-18) 

Lesson 2 - How the New Tech are used to promote the cultural heritage-virtual tour with VR visors.

Cost for the rental of VR 8 euro.

Location: Piazza Margana, 39 - Spazio Sinopie

 

18 NOVEMBRE 8H (Full day a Spoleto per rilievo alla casa romana)

Full day tour for the case study and design of a virtual project and video mapping.

Meeting Point:Train station Tiburtina 8am TBC

 

25 NOVEMBRE 4 H (14-18) 

Lesson 3 - The new digital communication for culture and heritage tourism case study Skylab.

Location: Piazza Margana, 39 - Spazio Sinopie

 

26 NOVEMBRE 2 H (9.30-11.30) 

Special visit to Mausoleum Cecilia Metella with the director and the curator of new VR experience.

Free entrance

Meeting Point: Metro Circo Massimo 9am

 

2 DICEMBRE 4 H (14-18)

Lesson 4 - Virtuous examples of digital technologies in the main museums and cultural sites VR experience at Domus Palazzo Valentini.

Ticket costs 12 euro

Location: Piazza Margana, 39 - Spazio Sinopie
 

9 DICEMBRE 4 H (14-18) 

Briefing for the Project work. Scatola archeologica experience.

Ticket costs 12 euro

Location: Piazza Margana, 39 - Spazio Sinopie

 


Assessment methods:

Oral exam on the topics addressed during classes + Bibliography (that will be given during the course)

Individual project work

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New Technologies for the Promotion of Roman Archaeological and Artistic Heritage

 

Prof.ssa Martina Gatti

(This email address is being protected from spambots. You need JavaScript enabled to view it.)

 
Academic year 2022/2023

Some of the lessons will be delivered in the centre of Rome, at the Associazione Culturale Sinopie's office in Piazza Margana, 39

To stay up to date on the location of each class, please refer to the Timetable.

 

11 November 2022, 9:00-11:30

OVERVIEW ON THE VIRTUAL WORLD

Definition of "Virtual World"

Statistics

How the concept of virtual reality has been received in the cultural world

 

17 November 2022, 10:00-12:30

VIRTUAL REALITY EXPERIENCE WITH "ANCIENT ROME TOUR"

 

23 November 2022, 9:30-11.30

- HOW NEW TECHNOLOGIES (ICT) ARE USED TO PROMOTE ROMAN ARCHEOLOGICAL AND ARTISTIC HERITAGE

3D Technology: 3D reproduction of objects and artifacts 

Video mapping

Videogames

Virtual Tours

Focus on Roman Archaeological and Artistic Heritage. Case study: Visual Projections on Rome’s cultural heritage and “Viaggi nell’Antica Roma” on the Forum of Augustus.

29 November 2022, 9.00-13.00

- VIRTUAL BUS (2h 9:00-11:00) and COMMUNICATION 3.0: NEW WAYS TO COMMUNICATE ART IN THE ERA OF DIGITAL TRANSFORMATION (2h 11:00-13:00)

The Web: Before - Now - Future

Virtual Exhibitions and Tours

Social Media for a 3.0 Communication 

Video animations 

Storytelling 

How Covid-19 has changed artistic communication 
 

13 December 2022, 8 h

NAPLES AND HERCULANEUM BY TRAIN

Herculaneum and Pio Monte Della Misericordia: AR experiences


15 December 2022, 9:30 - 13:30

WORKSHOP (Piazza Margana, 39) - Interviews with some experts

 

19 December 2022, 9:30 - 13:30

WORKSHOP (Piazza Margana, 39)

 

20 December 2022, 9.30 - 13.30

VIRTUOUS EXAMPLES IN ROME, ITALY and REST OF THE WORLD (2h) and CIRCO MASSIMO EXPERIENCE (2h)


Assessment methods:

Oral exam on the topics addressed during classes + Bibliography (that will be given during the course)

Individual project work

--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

 

 

New technologies for the promotion of Roman archaeological and artistic heritage

 

Prof.ssa Martina Gatti

(This email address is being protected from spambots. You need JavaScript enabled to view it.)

 
Academic year 2021/2022

 

Classroom always in the centre of Rome, Piazza Margana 39, Associazione Culturale Sinopie

MS Teams class

 

4 November 2021, 10.00-12.00  - MS Teams (1st lecture meeting)

OVERVIEW ON THE VIRTUAL WORLD - 2 h 

What it is

Statistics (how much the presence of AR and VR increased in various fields, especially in the cultural one, as a way of engaging and interacting with the visitors)

How the concept of virtual reality has been received in the cultural world (by museums, art historians, etc.)

 

11 November 2021, 10.00-14.00

- HOW NEW TECHNOLOGIES (ICT) ARE USED TO PROMOTE ROMAN ARCHEOLOGICAL AND ARTISTIC HERITAGE - 4h 

Augmented Reality and Virtual Reality: oculus, viewers, multimedia projections, etc.

Apps, video games, 3D models, digital tools, websites and social media

GIS world (videomapping, satellite and environmental remote sensing, etc.)

 

- COMMUNICATION 3.0 OR NEW WAYS OF VIRTUAL COMMUNICATION(how communication  has changed since the arrival of the new technologies) - 2 h

      1. Virtual Exhibitions and Tours

      2. 3D reproduction of objects and artifacts 

      3. Immersive projections 

      4. Video animations 

      5. Storytelling 

      6. How Covid-19 has changed artistic communication 



18 November, 10.00-14.00 - 4 h

  - ON-SITE INVESTIGATION

 

  

25 November 2021, 10.00-18.00

  - ON-SITE INVESTIGATION (Naples and Ercolano)



30 November 2021, 10.00-12.00

VIRTUOUS EXAMPLES IN ROME, ITALY and REST OF THE WORLD

  

16-17 December 2021 (time: TBD)

 WORKSHOPS - 5h + 5h 

- ANALYSIS OF A CASE STUDY 

- PRACTICAL REALIZATION OF A PROJECT (development of an app or QRcode)

 


 

ACADEMIC YEAR 2020/2021

As the course will take place in 2nd semester, further updates will follow.

 

Programme

  • Description of main technologies for museums, focus on Augmented Reality (AR) and multimedia projection Description of practical development of a Vr virtual reality project
  • Interviews of virtual developers
  • New virtual comunications strategies for Cultural Heritage (gaming , social media and video)
  • Virtual reality in Rome Circo Massimo experience- Ara com'era- Progetto domus aurea- Terme Diocleziano 3D-Terme di Caracalla 4 D
  • Case studies a Project for app in an historical palace . Galleria Colonna
  • Multimedia video experience in Rome Viaggio nei Fori - SUPER itinerario tra Foro e Palatino- Domus romane di Palazzo Valentini - Welcome to Rome Paco Lanciano - Luci sul tempio di Adriano

Bibliography

Augmented Reality and Virtual Reality: The Power of AR and VR for Business

a cura di M. Claudia tom Dieck, Timothy Jung, 2019 Ed Springer

 

AUGMENTED REALITY, VIRTUAL REALITY, AND COMPUTER GRAPHICS

 

Exam modalities

Multiple choice questions

Oral examination

Type of Assessment: Written examination on the topics addressed during classes.

Individual project work for development of a virtual app or qrcode

 

 

ACADEMIC YEAR 2019/2020

LABORATORY
1st Semester
"New Technologies for fruition of Rome archeological heritage"

Dott.ssa Martina Gatti

 

"Journeys through the Ancient Rome"

 

Caesar's Rome - Introduction about Rome timeline

Timeline about Roman history: Age of Kings - Roman Republic - Roman Empire

The highligts of Roman architecture: Temples - Public buildings - Imperial residences

Main archeological sites in Rome - difference between archeological sites and museum collections.

 

Archeology in Rome - orienting introduction:

The Trajan markets

The Campus Martius

The National Museum of Rome

 

Archeological technology in Rome: Technological devices in the archeological museums of Rome

 

*Guided tour*

Palatine Museum with video recostruction

Trajan markets with video mapping of Imperial Forum

Diocletian Baths 

Ara Pacis

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